The Pure Kitchen
Branding | Packaging | Website
The Pure Kitchen prepares delicious, nutritious meals that can be purchased in store, or delivered to your door. Working closely with founder John McGovern, we designed and developed the brand name and proposition – taking it through to retail and delivery packaging. We overhauled the website and improved the meal delivery process and offering, including a bespoke ordering system which allows customers to build their own meal bundles.